Eighth & May A writing solutions agency.

Content Marketing

Content Marketing Basics

 

Position your business as an expert in its field with SEO-optimized articles, blog posts, video content, eBooks, and other client-directed projects expertly-tailored to increase traffic on your site, increase your social media following, and win new business.

 

Eighth & May crafts this content, and your company reaps the benefits. Engage with your connections and fans with informative blog posts perfect for sharing on LinkedIn or Facebook. Wow potential clients with targeted eBooks that show off your expertise. Go viral with video content that generates a real buzz. Create a stellar brand identity that reaches across multiple platforms and skyrockets your website to the top of search results pages.

 

Available Services:

  • Blog Posts
  • Articles, Listicles, Q&As, and Other Clickbait
  • Video and Animated Content
  • Scripts for Podcasts and Webinars
  • eBooks
  • Content Marketing Strategy Development

 

Content Marketing FAQs

 

What’s content marketing?

It’s an essential, modern method of marketing that involves the creation and dissemination of online material (think blog posts and YouTube videos) intended to fuel interest in a company’s services or products. Content marketing should never explicitly endorse or promote a brand. The goal of content marketing is to develop a company’s reputation as an authority in its field. This expert-level status is achieved by the sharing of quality content across social media and via the company’s website itself. When done professionally, your content marketing strategy enhances Search Engine Optimization (SEO) performance.

 

Why do I need original content for my blog or social media pages?

If you want to outperform rival businesses, then retweeting an article or a video created by one of your competitors is the worst thing you can do for your own business. Why advance your opposition’s reputation when you could be spending that time and money elevating your company’s own status? Invest in thought-provoking, unique content marketing, and the results will speak for themselves.

 

How can content marketing make my business more successful?

The core concept of content marketing is not to directly recruit new customers and clients, but instead to develop a company’s reputation. And yet, readers and viewers of content marketing are converted into customers and clients every day. Why? Because great content marketing demonstrates a company’s remarkable expertise. Customers and clients – and Google – all want to go where the experts are.

 

Have a question? Ready to talk? Contact us!

Or head back to the Services Page.